Privacy policy
LMND Privacy Policy
LMND recognises the importance of your privacy and is committed to safeguarding your personal information. This policy explains what we collect, how we use it, and the steps we take to protect it.
Information We Collect
We may collect and hold:
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Your name, company (if applicable), and contact details (address, email, phone).
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Photographic ID details provided during order security checks.
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Preferred delivery addresses and instructions.
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Purchase history and account details.
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Device and browsing information when you visit our website, such as:
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Browser type, IP address, time zone.
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Pages viewed, referral sources, cookies, log files, and pixels/tags.
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Payment details (billing address, card type, issuer).
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Note: We do not store your full credit card number, expiry, or security code beyond the time required to process your order.
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How We Collect Information
We collect personal information when you:
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Shop online or in-store with LMND.
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Create an account or join our mailing list.
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Sign up for newsletters or marketing communications.
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Attend LMND events or interact with our team.
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Complete surveys, send feedback, or engage via social media.
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Browse our website (device information is collected automatically).
Why We Collect Information
We use your information to:
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Process and fulfil orders.
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Provide customer service and account management.
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Communicate with you about orders, services, offers, and products.
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Verify payment details and protect against fraud.
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Analyse shopping habits and product preferences to improve our collections.
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Manage business operations, including marketing and remarketing.
Sharing Your Information
We may share information with:
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LMND staff and associated entities for business and marketing purposes.
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Third-party service providers, such as couriers, payment processors, and IT support.
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Fraud prevention and identity verification agencies.
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Where required, law enforcement or regulatory authorities.
Some external service providers may be located overseas, in which case we ensure your information is handled in line with privacy standards.
Cookies & Online Behaviour
We use cookies and similar technologies (pixels, tags, log files) to:
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Track browsing behaviour and improve site performance.
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Analyse traffic, user activity, and preferences.
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Deliver personalised advertising.
You can manage cookies in your browser settings.
Direct Marketing
With your consent, we may send promotional emails about LMND. You can unsubscribe anytime by clicking the link in our emails or contacting info@lmnd.com.au.
Your Rights
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You may request access to, or correction of, your personal information by contacting us at info@lmnd.com.au.
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If you are a European resident, you have additional rights under GDPR, including the right to request deletion of your data. Please note your information may be transferred outside Europe (including to Australia, Canada, and the U.S.) to support LMND’s operations.
Data Retention
We retain your order information for our records unless and until you request its deletion.
Security
We use industry-standard encryption (SSL) to protect your personal data during transmission. While we take all reasonable steps to secure your information, data transmitted online is not completely risk-free, and you share information at your own risk.
Complaints
If you believe we have breached the Australian Privacy Principles, please contact our Privacy Officer at info@lmnd.com.au. We will respond within 30 days and work to resolve your concerns.
Changes to This Policy
LMND may update this policy from time to time. Changes take effect once posted on our website. Please check back periodically for updates.
Last updated: September 2025